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Demand Generation Manager
Humanly Bellevue, WA
$105k-136k (estimate)
Full Time | Ambulatory Healthcare Services 3 Weeks Ago
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Humanly is Hiring a Remote Demand Generation Manager

Humanly is transforming the world of talent acquisition. We are building a product that empowers hiring teams in ways that existing recruiting software does not. Backed by natural language processing and ethical AI, our tooling automates screening and scheduling, while providing remote interviewing analytics to hiring teams. It is our mission to help create a better version of hiring, one that is more equitable, efficient and productive for everyone.

And it starts with people. Our culture connects everyone at Humanly. We believe we are successful only when our customers and colleagues are! Everyone is encouraged to seek truth, take ownership, and be their authentic selves in support of our commitment to a friendly and inclusive work environment, where we think big and play big.

As a Y-Combinator (W20) graduate with robust Series A funding, we’re excited to bring on new team members who are energized by an entrepreneurial and dynamic environment with fantastic growth potential.

Our HQ is in Bellevue, WA but we have team members spanning the globe.

About the Role 

Are you a self-motivated demand generation professional looking to join a venture backed, high-growth start-up? Do you want to own demand generation channels and work in the AI space? Do you love to talk testing and data? Are you looking for a high-exposure, impact and high-growth role?

As a Demand Generation Manager at Humanly, you will play a crucial role in driving the company's growth through strategic demand generation initiatives. The ideal candidate will have a strong background in paid media and events, with a proven track record of developing and executing successful demand generation campaigns to build net new pipeline.

You will report to the VP of growth and be a foundational marketing team hire, with a direct impact on revenue growth.

This is a hybrid position based out of Bellevue, Washington, reporting directly to the VP of growth. 

What you’ll do

  • Demand Generation Strategy & Tactics

    • Create and implement a comprehensive demand generation plan to drive marketing qualified leads (MQLs) in support of revenue targets

    • Establish and optimize always-on paid media channels such as LinkedIn and Google Ads.

    • Own and optimize the lead journey from first-touch to sales hand-off.

  • Events Marketing

    • Plan and execute end-to-end event marketing campaigns, including trade shows, industry conferences and webinars

    • Collaborate with cross-functional teams to ensure seamless event execution and follow-up

  • Testing & Optimizations

    • Test and utilize various channels to generate high-quality leads including social, search ads, native advertising, email marketing, content syndication and so on

    • Optimize channels and digital touchpoints to increase lead conversion rate

  • Data Analysis and Reporting

    • Monitor and analyze the performance of demand generation campaigns, providing regular reports and insights to the sales and marketing team

    • Use data-driven insights to improve campaign ROI and overall marketing effectiveness

    • Build a testing cadence across always-on and one-off channels

  • Collaboration

    • Work closely with the sales team to ensure alignment between marketing efforts and sales goals

    • Work with contractors and agencies to deliver a stand-out events presence

    • Collaborate with contractors to deliver assets and collateral across demand generation campaigns

    • Work with finance and revenue operations to drive data-backed decision making

Who you are

  • 5 years of experience across demand generation, with at least 3 years in B2B

  • Track record implementing successful programs that generate high value, high intent leads

  • Proficiency and hands-on experience with at least one major paid media platform

  • Experience executing or supporting an events strategy to drive MQLs

  • Strong understanding of digital marketing levers like PPC, SEO, UTMs, A/B testing and CRO

  • Strong analytical skills with the ability to interpret data and make data-driven decisions

  • Excellent communication and collaboration skills

Bonus Skills 

  • Agency experience

  • Experience in the early stage start-up space

  • Certifications in paid platforms or analytics tools

  • Website management experience

  • Additional channels experience eg. Email, content syndication, ABM 

What We Offer

  • Be part of a forward-thinking company at the forefront of ethical AI in recruiting

  • Collaborate with a diverse and passionate team dedicated to transforming the hiring landscape

  • Competitive compensation equity

  • Company sponsored medical, dental, and vision plans for employees

  • Learning & development stipend 

  • Wellness stipend 

  • 401(k) program 

  • 12 weeks fully paid parental leave

  • Flexible PTO

  • Recognition programs and prizes

  • Annual Camp Humanly event

  • Be part of an exciting and growing early stage start-up

Job Summary

JOB TYPE

Full Time

INDUSTRY

Ambulatory Healthcare Services

SALARY

$105k-136k (estimate)

POST DATE

04/03/2024

EXPIRATION DATE

06/01/2024

HEADQUARTERS

DENVER, CO

SIZE

25 - 50

FOUNDED

2016

CEO

BO BERGSTROM

REVENUE

$10M - $50M

INDUSTRY

Ambulatory Healthcare Services

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The following is the career advancement route for Demand Generation Manager positions, which can be used as a reference in future career path planning. As a Demand Generation Manager, it can be promoted into senior positions as a Business Development Manager, Sr. that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Demand Generation Manager. You can explore the career advancement for a Demand Generation Manager below and select your interested title to get hiring information.

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If you are interested in becoming a Demand Generation Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Demand Generation Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Demand Generation Manager job description and responsibilities

The role will support the Employer and Health Plan business units, responsible for demand generation programs and tactics.

01/29/2022: Raleigh, NC

Demand generation manager are responsible for managing demand for an organization through a range of marketing and sales tactics.

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Demand generation manager regularly analyze sales data, reporting their findings to the marketing VP and the rest of the C suite and also work closely with marketing, sales, and sales enablement teams to ensure a message of consistency across channels.

02/26/2022: Anchorage, AK

They’ll also be responsible for building the systems and processes that track KPIs and continuously demand gen campaign performance.

01/12/2022: Stockton, CA

They’ll define customer segments and determine the appropriate outreach strategies, work with sales and marketing teams to ensure lead generation goals are being met, and measure campaign results.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Demand Generation Manager jobs

The responsibilities of demand generation managers are vast.

01/02/2022: Kansas City, MO

This role requires significant experience scaling demand generation programs, a deep understanding of demand generation metrics, and significant leadership experience.

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Step 3: View the best colleges and universities for Demand Generation Manager.

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